Copywriting Samples 5

Body

Have you ever been in an indoor space that just feels wonderful from the start... for no particular reason? This is a common reaction to a spa that has incorporated feng shui.

Some of the most beautiful, prestigious spas in the world—who have the budgets to afford anything that will attract and pamper their clientele—have incorporated Feng Shui into their design.

Even small boutique spa owners are learning what the large spas know: that feng shui pampers the spirit, ensuring that their clients leave with the absolute maximum benefit—to body, mind and soul... and wanting to return (and telling their friends about how wonderful it was.)

While it seems like something new, feng shui (pronounced "fung shway") is a 4000 year old art, once a royal secret solely reserved for the Emperor of China.

This prehistoric Chinese “art of placement” reached its zenith in the glory days of Imperial China where it was once used by the Emperors to lay out palaces, as well as whole cities.

Tibetan wise men of old spoke of feng shui as being the true Way to use the amazing Powers of Place. They said those who walk through Life in balance, can find happiness and success.

"How to use these powers" was a carefully guarded secret that only the Emperor could share with his favorites at court. But thankfully, this wisdom has survived and can be shared with you today.

While beautiful surroundings treat the eye... facials and massages pamper the body... only feng shui can bring true balance and harmony to body, mind and soul.

From complete renovations, to affordable adaptations, feng shui will bless your space... bring
balance and harmony to your guests... and success & prosperity to you.

Bio

Victoria Cheney, an accomplished feng shui designer, is a member of the International Feng Shui Guild, has over thirteen years of advanced study in the art and science of Feng Shui and over fifteen years of experience in design and art direction. Most importantly, she studied under the students of Lain Yen, one of the most respected Feng Shui masters in the world.

Whether new construction, complete renovations, or affordable adaptations, she will create an
individual plan designed for you and your spa, based upon your specific goals and intentions.

Victoria Cheney will show you how feng shui can bless your space... bring balance and harmony to your guests... and success & prosperity to you.

Victoria Cheney
(Contact info here)

Layout Design Ratio Design Space Planning Color Balancing
Space Clearing Clutter Clearing Pre-Purchase Analysis
Lighting Design Element and Furniture Placement

A Few Spas that Embrace Feng Shui Principles

Elizabeth Arden Red Door Salon & Spa - New York, New York

The famed Elizabeth Arden Red Door Salon & Spa flagship (firmly celebrating its past, while taking one giant step into the future), reopened on October 28. The completion of the six-month renovation of the 20,000 square feet facility signifies the culmination of the four-year project to modernize and create a new image for its 87-year-old product line. Employing principals of feng shui, the ancient Chinese art of spatial harmony and balance, three of the spa's floors feature environmentally responsible materials, soothing banks of running water and aromatherapy to create an escape from the mean streets of New York.

Source: cosmeticworld.com

Allegria Spa at Hyatt Regency Beaver Creek Resort - Beaver Creek, Colorado

There is a feeling of freedom in Beaver Creek - a balance with nature. Rejoice in a soothing setting of exotic flowers and whispering mountain streams. Take calm in the vivid paintings, cascading waterfalls and fresco ceilings. Warm textures and compelling interiors welcome you to discover the ancient principles of feng shui.

The Denver Post - Best of Colorado honor for the "Best Spa" for the second year in a row
Sources: allegriaspa.com, crescenttravelclub.com

Sanctuary Spa Camelback Mountain - Paradise Valley, Arizona

This spa recalls the era when the finest resorts were elegant and intimate. The multi-level Spa Casitas feature dramatic view patios and some offer private outdoor steeping tubs. Beautiful, polished maple cabinetry, floors with the rich look of leather, contemporary furnishings harmonious in feng shui, and sheer flowing curtains atop oversized windows immerse your private sanctuary in silken hues.

"10 Hot Hotels to Watch" by Gourmet magazine
Source: sanctuaryoncamelback.com

WoodWind Health Spa and Wellness Center - Rhinelander, Wisconsin

WoodWind is the find of the century for anyone looking for a quiet, funky, relaxed spa getaway. Using feng shui, the ancient Eastern art of placement and energy, Champney designed and built her 10,000 sq. ft. facility to match the environment. From the moment the door opens it's impossible not to feel as if you are someplace special and wonderful.

Source: gonomad.com

Shambala Spa at Parrot Cay - Turks and Caicos Islands

In just three years of existence, 1,000-acre Parrot Cay has become a hit with Paul McCartney, Jerry Seinfeld, Britney Spears and Justin Timberlake, Bruce Willis, Barbra Streisand, Ben Affleck, Robert De Niro and Julia Roberts, to name a few. They happily pay thousands a day for the privilege. The Ongs, who also own the hip Halkin and Metropolitan hotels in London, please the fashion crowd with minimalist-chic decor that incorporates feng shui principles and exotic touches such as handmade Balinese furniture.

Source: thespaassociation.com

Hotel and Spa Inter-Continental - Hong Kong

How do you make a great spa even better? From the moment you step into the famed lobby, with its fantastic panoramic views and beautiful furnishings, you are entering a world of indulgence. Hotel Inter-Continental Hong Kong, formerly known as The Regent Hong Kong's Spa is now Hong Kong's first spa incorporating the ancient Chinese philosophy of feng shui to create balance and well-being in one's life and environment.

Sources: travellady.com, planetholiday.com

Spa Haven - Rhinebeck, New York

Haven is a sanctuary which provides antidotes to the stresses of modern life. Since these stresses create imbalances in the body and mind which accelerate the aging process, we promote rebalancing. Well-being and beauty are closely linked and the relaxation of the body and mind is inseparable. Haven combines ancient eastern (including feng shui) and western spa concepts with modern, physician proven techniques to renew one's sense of balance and energy.

Source: spahavenny.com, hudsonvalleyweddings.com

Nemacolin Woodlands Resort & Spa - Farmington, Pennsylvania

Resort and Spa features extraordinary amenities and accommodations (including a private airport), laced with a multi-million-dollar collection of sculptures and fine art. Just a few years ago, rather than merely update its 20,000-square-foot spa, Nemacolin expanded it into a new, state-of-the-art 32,000-square-foot sanctuary. So of course, the spa too had to be a masterpiece – and at a cost of $14 million, it is. An internationally celebrated designer incorporated elements of feng shui to create a serene environment. Each of the three floors features a different function, and a different range of moods, to indulge all five senses.

Featured on "Lifestyles of the Rich and Famous"; Conde Nast Traveler - One of the Top Ten spas in America; AAA - Four Diamond
Sources: baltimoremagazine.net, hospitalityonline.com

The Boulders Resort and Golden Door Spa - Carefree, Colorado

The Boulders Resort and Golden Door® Spa has been named America's Top Resort for 14 consecutive years - and is one of the country's most prestigious resort destinations. The Golden Door Spa incorporates the Boulders' desert ambiance with the original Golden Door's Asian traditions of feng shui and healing energies.

Recipient of the prestigious "AAA Five Diamond" award for 2003
''World's Best'' by Readers of Travel + Leisure,
#1 resort in the U.S. for the last 15 years by the readers of the Andrew Harper Hideaway Report
Sources: rivierawriter.com, wyndham.com, tripadvisor.com

La Quinta Resort & Spa - La Quinta, California

In a quiet, natural landscape, Spa La Quinta offers you the ultimate retreat. Spa La Quinta is 23,000 square feet of pure indulgence. Featuring 35 treatment rooms, including four open-air Celestial Shower areas, the spa also offers the outside Sanctuary Courtyard, complete with fireplace, and Yamaguchi at Spa Quinta, a salon that integrates feng shui philosophy into a holistic approach to beauty.

Cond Nast Traveler - Top 50 North American Resorts
Source: coastmagazine.com, laquintaresort.com, anyhotelanywhere.com

Diamante Day Spa - Fort Lauderdale, Florida

From the moment you enter the aromatic chambers of Diamanté's healing oasis, a sense of freedom, peace and well being begins to transform you. Therapeutic sounds of water fountains and wind chimes send you drifting. A soothing ambiance of decor and color speak of warmth. The harmony and balance of being present within our atmosphere has begun to melt away the stress, even before we've had the chance to lay a finger on you! and would you wonder why? it's called "feng shui"! meaning wind and water, the Chinese art of placement with the eastern philosophy of the five element theory. Creating balance, harmony, and prosperity in ourselves and our environment!

Voted #1 in South Florida! "Best Day Spa" and "Best Massage”
Source: diamantedayspa.com, spawish.com

Noëlle Spa for Beauty & Wellness - Stamford, Connecticut

Noëlle Spa has something no other day spa can claim – birthrights. According to owner Peter DeCaprio, Noëlle is the "mother of day spas in the U.S." and the company has "consulted on 300 across the U.S. and Japan." After having hot, oiled stones tucked between my toes, then being swathed in a heavenly down comforter, I could understand why Noëlle commands a three-month wait for appointments. The New York designer employed the principles of feng shui to make the soothing interiors a pitch-perfect rest stop.

Sources: travel.americanexpress.com, fairfieldweekly.com

The Westin Century Plaza Hotel & Spa - Los Angeles, California

In May 2001, The Century Plaza Hotel & Spa unveiled its exciting new 35,000-square-foot, resort spa, Spa Mystique, featuring 27 indoor treatment rooms and four outdoor treatment cabanas. Inspired by the traditions and rituals of Eastern cultures, Spa Mystique offers guests a unique environment in which to relax and renew. Designed using feng shui principles, the spa features nature's purest elements - water, fire, metal, wood and earth - throughout.

Source: hellerreports.com

Crystal Cruise’s Spas - NYK Line of Japan and based in Los Angeles

Crystal Cruises offers an intriguing hybrid style of cruise experience. The line is decidedly upscale – but its ships, unlike its luxury niche competitors, are big ones, carrying 940 passengers and more. The newest thing aboard this luxury fleet is design harmony for their spas created by feng shui, the Oriental art of placement, complete with Zen garden and wind chimes.

Sources: cruisecritic.com, globeandmail.com

Ten Thousand Waves Spa - Santa Fe, New Mexico

An Asian oasis, Japanese hot spring resort, adobe-style, with rock gardens, bonsai and handcrafted furnishings placed according to the feng shui philosophy. Choose from outdoor hot tubs, massage, facials, spa treatments, Watsu aquatic massage, Japanese hot stone massage and our new Thai massage, Anma Hand & Foot, Yasuragi Hair & Scalp, and Four Hands, One Heart. "It's like a monastery," one woman said. Word of mouth and referrals from doctors bring people from all over the world for a simple soak.

Travel & Leisure - Ten Thousand Waves ranks #2 - 2002 Best in World
Source: meetings-conventions.com, tenthousandwaves.com, travel.americanexpress.com